Advertising - EuroLife "Trust"There are times when a picture does not show only emotions but, furthermore, it tells a story and unveils a relationship between people. This is the kind of EuroLife's campaign, where a trust/ respect relation is shown between the trainer and the trainee. Trust can not be faked. Thus, the 'models' were real people, where the relation of trust & respect was already there. Thank you, Elias Georgiou (Cyprus Olympic athlete in gymnastics) and your trainer (Panayiotis). Your energy and devotion made the photoshoot so successful and real!
(Advertising agency: Partners VMLY&R, Production: Media Studios)
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