K-ARKATITES photography | Advertisement - CytaVision 2016

Advertisement - CytaVision 2016

August 02, 2016

Cyta lunched this summer’s CytaVision campaign in a pack of three commercials. Corresponding photographs were necessary for all media: press, magazines, outdoor banners and internet. 

Photography was a marathon, from an all nighter at the roof-top of a tall building, in the center of Nicosia, to the horse stables of Lapatsa: a three day continuous shooting. The perfect casting for all three commercials made everything easy and fun. ‘Houanita’ toped it all with her Brazilian quotes and passion!

(Advertising agency: Innovation/ Leo Burnett, Production: Cube)